Key Skills

Brand Strategy Creative Direction Editorial Management Social Media Management Paid Media Strategy Growth Marketing Digital Marketing Relationship Management Global Leadership Talent Management 

Strategic Presentations 

Professional Summary

I live and breathe social media, always having a finger on the pulse of what’s trending and knowledge of how to engage communities across demographics. Creativity is at my core and this passion allows me to curate engaging and meaningful content that resonates and inspires, maintaining high engagement rates and a strong ROI.

In every digital and social role I have held, I have provided strategic leadership to content teams, with a focus on calendar alignment, key campaign launches and long-term brand building. 

I am familiar with the challenges and rewards of leading brand and creative teams of varying sizes to deliver marketing strategies from concept through to execution. From graphic design and creative writing, to photography and video production, my natural ability as a creative thinker means that I am able to oversee the creative direction of multiple disciplines.

Academic Qualifications


Dublin City University

Digital Marketing Postgraduate Certificate

2010 - 2011

University of Essex

MA in Theatre Directing - East 15 Acting School

2007 - 2010

National University of Ireland, Galway

BA in English and Legal Studies

"In a nutshell Kate is highly intelligent, completely strategic in her approach to the digital and influencer landscape and someone who displays thinking at the top of their field. I had the privilege of working with her on strategy whilst she was in her role at Hunter boots and she was nothing short of the ideal client. She was always clear and articulate when giving feedback, had a thorough understanding of the brand and her vision for its future and was passionate and engaged every step of the way. Her enthusiasm for social purpose and sustainability (and knowledge of it) is something that puts her a cut above the rest. I hope to work with her again in the near future"

— Director at MullenLowe Salt